Foreign Automakers Turn to Chinese Tech in Reverse Joint Ventures

Electric Vehicle
Charging ahead toward sustainable transport. [TechGolly]

Key Points:

  • Foreign car brands now use Chinese electric vehicle platforms and software to build their new models.
  • Volkswagen and XPeng built the new China Electronic Architecture software system in just 18 months.
  • Analysts describe the rapid technological leap of Chinese automakers during the pandemic as interstellar traveling.
  • Global automakers plan to export these new China-developed vehicles to markets in Europe, South America, and Asia.

Hundreds of workers sit inside a massive office in Hefei, China. They work alongside several robotic arms to refine software for brand-new cars. The German auto giant Volkswagen and the Chinese electric vehicle maker XPeng developed this software together. They call the program the China Electronic Architecture. This vital system controls the core electronics inside modern electric cars.

The joint team delivered this new software system in exactly 18 months. Frank Han serves as the chief executive officer of Cariad China, Volkswagen’s software division. He told reporters that building this same system back in Germany would take at least 3 to 4 years. He clearly stated that his team desperately needed XPeng’s direct cooperation to finish the project this quickly.

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For decades, the global auto industry operated under a very specific set of rules in China. Foreign carmakers sought access to the world’s largest auto market. To gain access, the Chinese government forced these overseas companies to form joint ventures with local state-owned businesses. The foreign brands brought advanced technology and shared profits, while local Chinese companies learned to build better cars.

Today, that old dynamic has completely flipped. Zhang Yu works as the managing director at Automotive Foresight, a consulting firm based in Shanghai. He calls this new business model the reverse joint venture. Global partners now rely heavily on local Chinese technology. Foreign brands take Chinese vehicle platforms and use them to modify their existing cars or build entirely new models from the ground up.

China served as a massive cash cow for legacy auto brands for a very long time. Foreign companies invested very little money but reaped huge profits from the country. However, Chinese companies accelerated their research efforts when the electric-vehicle era began. They used generous government subsidies to build better cars at a blistering pace. Paul Gong, an analyst at UBS, said the 2023 Shanghai auto show served as a shocking moment for visiting foreign executives.

Gong described the rapid development inside China during the pandemic isolation. He compared the Chinese technological leap to interstellar traveling. Chinese carmakers jumped light-years ahead while global brands fell far behind. Today, experts consider China the undisputed world leader in battery technology, smart dashboard cockpits, and assisted driving systems. Ford chief executive officer Jim Farley recently called this rapid progress the most humbling thing he has ever seen.

By the start of 2025, almost every major foreign brand had started adopting Chinese technology. Volkswagen teamed up with Horizon Robotics to work on autonomous driving systems. Audi partnered with tech giant Huawei. Toyota and General Motors joined forces with Momenta. Global brands poured massive amounts of investment into local research and development teams. As a result, engineers developed new models such as the Nissan N7, the Mazda EZ60, and the SAIC Audi E5, all built on platforms developed exclusively by their Chinese partners.

These legacy companies do not just want to sell these new cars inside China. They hope their massive local investments will boost their sales worldwide. Volkswagen Group chief executive officer Oliver Blume called China the fitness center of the automotive industry. He said the knowledge his company gains in China will help Volkswagen become a leading tech player worldwide. Blume wants to sell these newly developed Chinese cars in South America and other Asian countries.

Rival companies share this same global strategy. Nissan executives announced in April that exporting vehicles from China will become a major strategic pillar for their business. The Japanese company plans to ship the China-developed N7 and Frontier Pro models to South America, Southeast Asia, and the Middle East. Nissan chief executive officer Ivan Espinosa noted that competing successfully in China proves a brand can compete anywhere in the world.

French automaker Renault took an even more drastic step. Renault completely stopped selling its cars to Chinese drivers. Instead, the company uses its local partnerships purely for technology development. Renault worked with state-owned Dongfeng to build the Dacia Spring. This small electric vehicle severely undercut the prices of European competitors when it hit the market there in 2021.

Analysts view this massive shift as a matter of pure survival. Paul Gong from UBS gave foreign automakers a mixed scorecard on their new business strategies. He pointed out that legacy brands still struggle to regain lost market share in China. However, he admitted that their physical products and digital technologies had improved dramatically. He concluded that global automakers would face a much darker future if they ignored Chinese technology completely.

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Chinese companies hold a massive structural advantage over their foreign rivals. Chris Liu from the research group Omdia explained that this advantage comes from a massive, integrated ecosystem rather than just one single invention. Foreign brands simply cannot replicate the local software engineering talent, nearby parts suppliers, and real-world driving data anywhere else in the world. Tu Le, the founder of Sino Auto Insights, added that global brands must make drastic business decisions that go beyond simply updating their cars. He argued that foreign companies must change their corporate cultures, move faster, close weak brands, and fire managers who lack the skills needed to compete.

EDITORIAL TEAM
EDITORIAL TEAM
Al Mahmud Al Mamun leads the TechGolly editorial team. He served as Editor-in-Chief of a world-leading professional research Magazine. Rasel Hossain is supporting as Managing Editor. Our team is intercorporate with technologists, researchers, and technology writers. We have substantial expertise in Information Technology (IT), Artificial Intelligence (AI), and Embedded Technology.
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