Case Studies

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The Acquisition of LinkedIn by Microsoft: Strategic Implications for Professional Networks

The acquisition of LinkedIn by Microsoft, valued at $26.2 billion, marked one of the most significant deals in the tech industry in 2016. This strategic acquisition merged two giants in their respective domains: LinkedIn, the leading professional social network, and Microsoft, a global leader in software and enterprise solutions. The merger presented numerous opportunities and challenges, reshaping how businesses and professionals interact and work. This case study explores the strategic implications of the acquisition, including its impact on LinkedIn's growth,...

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The End of Net Neutrality: A Case Study of Internet Regulations

The concept of net neutrality—the idea that all internet traffic should be treated equally—has been one of the most contentious and debated issues in internet regulation in recent years. The struggle over net neutrality has raised fundamental questions about how the Internet should be governed, who should control it, and what role governments and private corporations should play in ensuring...

Palantir and the Role of Big Data in Government Surveillance

Palantir Technologies, a leading data analytics company, has become synonymous with using big data for government surveillance. Since its founding in 2003, the company has been at the forefront of providing powerful data integration and analytics tools for government agencies, particularly in national security, law enforcement, and intelligence. This case study explores Palantir’s role in government surveillance, the technology behind...

Facebook’s Transition to Meta: The Future of the Metaverse

In October 2021, Facebook Inc., one of the world’s most influential technology companies, announced a monumental rebranding: it would now be known as Meta Platforms, Inc. This shift signaled the company’s ambitious pivot toward developing the metaverse—a virtual, interconnected digital universe where people can interact, work, play, and socialize. This case study examines the rationale behind this transformation, Meta’s strategic...

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