Key Points:
- Ford revealed the refreshed 2027 F-150 featuring a new standard 3.0-liter EcoBoost V6 engine with 440 lb-ft of torque.
- The truck introduces BlueCruise with Towing, enabling hands-free highway driving on over 130,000 miles of roads while pulling a trailer.
- Ford expanded 5.0-liter V8 engine availability across all trims and lowered entry prices for the off-road Raptor and Tremor models.
- The lineup introduces a new workwear-inspired F-150 Carhartt Edition and refreshed grilles starting at $40,585.
Ford Motor Company officially unveiled the refreshed 2027 Ford F-150 lineup, introducing a new turbocharged standard engine, hands-free highway towing technology, and lower entry prices for its off-road performance trucks. The comprehensive mid-cycle refresh modernizes America’s best-selling pickup truck as the nameplate defends its 49-year sales leadership against domestic rivals. The updated truck features revised front grilles, expanded eight-cylinder engine availability, and a rugged collaboration model with workwear apparel maker Carhartt.
Under the hood, Ford replaced the outgoing 2.7-liter EcoBoost V6 with a new twin-turbocharged 3.0-liter EcoBoost V6 as the standard base powertrain across entry-level trims. While maintaining an identical baseline output of 325 horsepower, the larger displacement engine delivers an 11% increase in low-end everyday torque to 440 pound-feet, reaching its peak pull 1,250 rpm lower in the rev range. The improved low-end muscle allows entry-level trucks to tow up to 8,400 pounds, giving contractors and recreational haulers better acceleration when pulling heavy utility trailers.
Ford also expanded the availability of its naturally aspirated 5.0-liter Coyote V8 engine, making eight-cylinder power an option across the entire F-150 portfolio. Rated at 400 horsepower and 410 pound-feet of torque, the 5.0-liter V8 returns to the luxury King Ranch and Platinum trims for the first time since 2023. Company executives confirmed that strong dealer and customer feedback prompted the decision, as traditional truck buyers continue to demand the acoustic character, linear power delivery, and proven mechanical durability of a traditional V8.
In-vehicle automation took a major step forward with the debut of BlueCruise with Towing, marking the industry’s first deployment of hands-free highway driving while towing a trailer. With internal customer data showing that more than 75% of F-150 owners regularly use their trucks for towing, the updated driver-assistance system allows drivers to take their hands off the steering wheel on more than 130,000 miles of pre-mapped divided highways. The feature will be included on all BlueCruise-equipped 2027 trims at no additional charge for active subscribers.
Off-road enthusiasts benefit from significant price reductions on high-performance trail and desert trucks. Ford introduced more accessible entry-level equipment packages for both the F-150 Tremor and the high-speed Raptor. The 2027 F-150 Tremor now starts at $62,400, reflecting a price reduction of roughly $5,300, while the desert-running F-150 Raptor starts at $77,800, down $4,000 from the prior model year. These entry trims retain hardcore mechanical upgrades—such as Fox internal-bypass shocks, all-terrain tires, and locking differentials—while letting buyers skip luxury interior add-ons.
The automaker expanded its lifestyle lineup by introducing the dedicated F-150 Carhartt Edition, developed in partnership with the iconic Michigan workwear manufacturer. Based on the popular XLT SuperCrew configuration and priced at $65,455, the special edition features custom duck-canvas seat accents, rugged interior door paneling, embossed leather badging, and exterior Carhartt logos across the fender vents and tailgate. The model rides on dark 20-inch alloy wheels and includes all-weather rubber floor mats designed to withstand heavy jobsite grime.
Visual design updates across the exterior deliver a bolder road presence while preserving classic truck proportions. The XLT, Lariat, King Ranch, and Platinum trims receive newly sculpted grilles with distinct horizontal bar patterns that visually widen the front fascia. Ford also introduced refreshed aerodynamic alloy wheel designs spanning 18 to 22 inches, along with three new outdoor-inspired paint colors: Birch Sand, Neptune Blue, and Wild Green.
Pricing for the 2027 Ford F-150 lineup begins at $40,585, including destination charges for the base XL Regular Cab with a 6.5-foot cargo box. The core powertrain family carries forward proven workhorse options, including the high-output 3.5-liter EcoBoost V6 with 13,500 pounds of maximum towing capacity and the 3.5-liter PowerBoost Full Hybrid V6 delivering 570 pound-feet of torque. The hybrid variant continues to offer Pro Power Onboard generator outputs up to 7.2 kilowatts, allowing tradespeople to power heavy electrical saws, welders, and compressors directly from in-bed outlets.
The mid-cycle refresh arrives as the full-size pickup market navigates shifting consumer adoption patterns and intense domestic rivalry. While electric pickup sales have expanded more slowly than automakers initially anticipated, traditional gasoline and hybrid trucks continue to generate the vast majority of automotive manufacturing profits. By refining its internal combustion and hybrid powertrains rather than forcing an early full redesign, Ford maintains strong factory throughput while preparing its next-generation extended-range electric truck platforms for 2027.
As order banks open across North American dealership networks, the 2027 Ford F-150 strengthens its commanding lead over the light-duty truck market. By combining a more powerful 3.0-liter base engine, expanded V8 availability, hands-free highway towing, and accessible off-road pricing, Ford is executing a customer-driven product strategy designed to keep the F-Series at the top of American sales charts for decades to come.
