Key Points
- Nothing will launch the Phone 3a on March 4, a year after introducing the Phone 2a. The Phone 3a lacks a direct Phone 3 counterpart.
- The “a” series targets users prioritizing user experience over cutting-edge specifications.
- The launch event will occur at 5 AM ET, with notifications on Nothing’s website.
- Since its founding in 2020, Nothing has surpassed $1 billion in lifetime revenue. Half of Nothing’s total revenue was earned in 2024.
Nothing has announced the launch of its new smartphone, the Phone 3a Series, scheduled for March 4. This release comes exactly a year after the company introduced the Phone 2a, a more affordable variant of the Phone 2.
While Nothing typically reserves the “a” designation for budget-friendly alternatives to its main models, the Phone 3a does not have a standard Phone 3 counterpart. Instead, it is expected to follow the pricing structure of the Phone 2a, which debuted at $349.
Co-founder Akis Evangelidis explained that the “a” series is designed for a specific segment of users who prioritize user experience over top-tier specifications. While some consumers seek the latest processors and cutting-edge technology, others focus on core functionalities like camera quality, display performance, and design. Nothing aims to cater to this audience with the Phone 3a, balancing affordability with essential features.
The Phone 3a will be unveiled on March 4 at 5 AM ET, and interested users can sign up on Nothing’s website for an alert when the event goes live. The company has also announced a significant milestone: It has exceeded $1 billion in lifetime revenue since its founding in October 2020. Notably, half of that revenue was generated in 2024, signaling strong growth and increasing consumer interest in the brand.
Nothing has steadily built a reputation for offering sleek, minimalist designs at competitive prices, challenging established smartphone makers. While details on the Phone 3a’s specifications remain scarce, it is expected to continue the company’s trend of delivering a premium experience at a budget-friendly price. As the launch date approaches, anticipation is growing for what Nothing has in store with its latest smartphone.